The Wicked Reports alternative — same attribution depth without the revenue-band pricing
Multi-touch attribution, LTV tracking, native CAPI for 6 ad platforms — priced on conversions, not on how much you earn.
Same truth. Far less friction.
Flat tiers vs revenue-band pricing
Wicked Reports is banded by trailing 12-month revenue — the bigger you get, the more you pay — with a paid ~$250–$400 onboarding period after a required demo. Klarvyn ships transparent flat tiers and month-to-month billing.
Native Reddit + LinkedIn Conversions API
Wicked Reports has no Reddit or LinkedIn integration at all — its conversion push-back is Meta/Google-centric. Klarvyn ships native CAPI for both, including LinkedIn Lead Gen form sync.
Adform support for European media buyers
Klarvyn ships a native Adform integration alongside Meta, Google, TikTok, Reddit and LinkedIn. Wicked Reports doesn't cover Adform.
TikTok Events API push-back
Klarvyn sends server-side conversions back into the TikTok Events API. Wicked Reports tracks TikTok clicks but doesn't document conversion push-back into TikTok's API.
Whop for creator + community businesses
Klarvyn ships first-class Whop attribution for creators, coaches, and paid communities. Wicked Reports doesn't cover Whop.
Klarvyn vs Wicked Reports, side by side.
An honest look. Hyros has a longer track record and a bigger roster of name-brand clients. Here is where Klarvyn pulls ahead for modern performance teams.
| Feature | Klarvyn | Wicked Reports |
|---|---|---|
| Tracking architecture | ||
| Server-side tracking | ✓ | ✓ |
| First-party tracking on your own subdomain | ✓ | ~ |
| iOS 14.5+ resilient | ✓ | ✓ |
| Ad-blocker resilient | ✓ | ✓ |
| Cross-device identity stitching | ✓ | ✓ |
| Ad platform CAPI | ||
| Meta Conversions API | ✓ | ✓ |
| Google Ads Enhanced Conversions | ✓ | ✓ |
| TikTok Events API | ✓ | ~ |
| Reddit Conversions API | ✓ | ✗ |
| LinkedIn Conversions API | ✓ | ✗ |
| Adform tracking | ✓ | ✗ |
| Multi-Pixel Conversion Routing | ✓ | ✗ |
| Rule-based Audience Sync | ✓ | ✗ |
| CRM, payments & integrations | ||
| Stripe (native OAuth) | ✓ | ✓ |
| Shopify | ✓ | ✓ |
| WooCommerce | ✓ | ✓ |
| Whop | ✓ | ✗ |
| HubSpot (native OAuth) | ✓ | ✓ |
| GoHighLevel | ✓ | ✓ |
| Calendly | ✓ | ~ |
| Public REST API + Zapier app | ✓ | ✓ |
| Attribution models | ||
| First-click, last-click, linear | ✓ | ✓ |
| Time-decay & U-shaped (position-based) | ✓ | ✓ |
| Proprietary AI / causal attribution | ✓ | ✓ |
| Reporting & workspaces | ||
| Custom drag-drop dashboards (16 widgets) | ✓ | ✓ |
| Funnel reporting | ✓ | ~ |
| Visual funnel builder (drag-and-drop) | ✓ | ~ |
| Automatic Slack reporting | ✓ | ~ |
| LTV / cohort / subscription tracking | ✓ | ✓ |
| Multi-workspace / multi-brand | ✓ | ~ |
| Compliance | ||
| GDPR-aware consent gating | ✓ | ~ |
| EU data residency | ✓ | ~ |
Yes Partial No
Run Klarvyn beside Wicked Reports before you commit.
If Wicked Reports has gotten too expensive as your revenue grows, switch to Klarvyn. You get the same multi-touch attribution, GDPR-compliant EU hosting, and no revenue-band pricing. Migration: ~60 minutes with free help on Growth and Scale.
- Step 1Export your data
Bring your historical conversions across.
- Step 2Book your demo
A founder gets you set up right.
- Step 3Run in parallel
Track side by side for 7 to 14 days.
- Step 4Cut over
Switch once you trust the numbers.
Switching from Wicked Reports, answered.
+Is Klarvyn cheaper than Wicked Reports?
Klarvyn publishes all pricing tiers publicly, so you can compare without a sales call. For most operators switching from Wicked Reports, total cost ends up lower because there's no revenue-band markup, no per-domain inflation, and no demo-gated negotiation.
+Can I migrate my historical data?
Yes. We import historical conversions from Wicked Reports and run parallel tracking for 7–14 days so you can verify accuracy before fully cutting over. Free migration support is included on Growth and Scale plans.
+How long does setup take?
Setting up the platform to track will not take more than 6 min, but most teams are live in 30–60 minutes. You install one tracking script, connect your ad accounts and CRM via OAuth, and Klarvyn auto-provisions your first-party tracking subdomain with SSL.
+Does Klarvyn track LTV the way Wicked Reports does?
Yes for the common case (subscription lifecycle, cohort revenue, MRR/churn). For ultra-long multi-year cohorts in highly mature subscription businesses, Wicked Reports still goes deeper — most operators don't need that depth.
See it for yourself
Book a personalized demo and see how contact-level attribution can transform your marketing performance.